The Strength of a Brand

Your brand is more than just a logo and colours. It’s more than your brand name and tagline. It’s about who you are and what your business represents. A strong brand will set you apart from competitors and ensure that customers keep coming back. Sounds pretty straightforward and beneficial, right? Let us tell you more about how important the benefits of creating a strong...
June 3, 2021Business Insights, InspirationRead more...

Four things the pandemic taught us about business

While many parts of Australia and New Zealand are virtually free from the virus, the COVID-19 pandemic has changed the business landscape in more than a few ways. In an undeniably harsh reality, it caused a lot of pain, frustration, and even cost some people their business, but for those who survived it, there are lots of learnings that can...
April 20, 2021Business InsightsRead more...

Using branded labels

Branded labels for your products might be the last thing on your mind, but we’re here to tell you why they shouldn’t be! Branded labels have a tonne of benefits - whether you’re posting products, giving out samples or selling items in-store. Brand recognition Brand identity and recognition are super important, so it makes sense to brand as many of your...
April 14, 2021Business Insights, Tips & TricksRead more...

Check out ‘The Print Files’ industry podcast

Print21 has launched the print industry podcast – The Print Files – to provide inspiration and insight to the owners and managers of all types of print businesses across Australia and New Zealand. The Print Files will be published on Mondays, sent to all readers on the Print21 database as an electronic direct mail, and will be available for download...
April 7, 2021Business Insights, Tips & TricksRead more...